{"product_id":"ogilvy-on-advertising-paperback","title":"Ogilvy on Advertising - Paperback","description":"\u003cb\u003eA candid and indispensable primer on all aspects of advertising from the man \u003ci\u003eTime \u003c\/i\u003ehas called \"the most sought after wizard in the business.\" \u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e Told with brutal candor and prodigal generosity, David Ogilvy reveals: \u003cp\u003e\u003c\/p\u003e- How to get a job in advertising\u003cbr\u003e- How to choose an agency for your product\u003cbr\u003e- The secrets behind advertising that \u003ci\u003eworks\u003c\/i\u003e\u003cbr\u003e- How to write successful copy--and get people to read it\u003cbr\u003e- Eighteen miracles of research\u003cbr\u003e- What advertising can do for charities \u003cp\u003e\u003c\/p\u003e And much, much more.","brand":"Vintage","offers":[{"title":"Default Title","offer_id":48695188488409,"sku":"9780394729039","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/3121\/5065\/files\/9780394729039.jpg?v=1778574499","url":"https:\/\/www.blacknectarbooks.com\/products\/ogilvy-on-advertising-paperback","provider":"blacknectar","version":"1.0","type":"link"}